When it comes to marketing, the traditional methods have always been extractive and centralized. They pull resources from the audience without necessarily giving back, focusing on a one-way message from the top down. But in today's digital economy, this approach is outdated. What we need now is a system that not only communicates value but also generates it at the grassroots level. This is where...
Another way to put this franchise model, and maybe you want to challenge the name franchise, is not to create a central supply for the ingredients and product that is produced or that is served in the local area like a restaurant or the hospitality industry, but the model is to individually equip, train and scale the operation in terms of its individual location and potential with skills...
Before you start your digital EXP engine, PLEASE REMEMBER that if you DON'T have Real World (RL) experience in the form of tactile skills you're always going to struggle. That's what digital nomads discover the hard way. You don't need to struggle with these seemingly important indicators like following, comments, viralness as a measure of success. There is a direct relationship between the...
Information entrepreneur and digital brand developer; creator of the Core Alignment Model (CAM), a framework for adaptive digital transformation that integrates observation, orientation, decision-making, and action to streamline dynamic and comprehensive reasoning in humans and machines for enhanced sensemaking.
